The pressing need for security software improvement sits front and center of most debates about cybersecurity and the combined efforts of high-level security experts to combat the massive data breaches occurring almost daily with no signs of letting up.
E-commerce grows daily, and the number of corresponding websites continues to explode. The sites present fertile hunting ground for cybercriminals who search the vast Internet landscape for security weaknesses to exploit.
The sheer number of vulnerable websites is reason enough to consider investing in robust security software to provide your company or personal computer with state-of-the-art software and techniques. Unprotected sites stand a good chance of a catastrophic data breach at some point.
When you consider data breaches target personal data, investing in security software makes sense and waiting increases your chances of suffering a catastrophic financial loss. There are many reasons you should invest in security software, and discussed here are six good reasons to help convince you the time is now.
Personal Data is at Risk
Cyberthieves love the ease of sending out millions of emails infected with malware that tricks people into clicking on an infected link, which leads to theft of personal data such as passwords, financial data, social security numbers, credit cards, and banking information.
What’s worse is a person’s identity is stolen in this way and causes a nightmare after discovering the theft occurred, not to mention the extent of damage that might not show up for thirty days or more.
Identity restoration services provide help after the damage to your finances, but many fall short of expectations. Naturally, we expect full restoration of our financial health, but the reality is proving identity theft and repairing your credit can take several months or years before you’re whole again.
Security software has built-in defenses to safeguard your computer from malware, and will always search for infections before they install onto your computer. While the software is crucial to a computer and online security, common sense also applies.
No one should open links in emails, regardless of their source. The trick many people fall for is that cybercriminals make their links look legitimate and from a trusted source. After you click the link, the damage starts almost immediately.
Loss of Customer Trust
In business, customers are its lifeblood. If anything prevents or stops the growth of a customer base because of trust issues, the end is near for that business. Cybercrimes target customer data, and when a breach occurs, customers find out their credit card information is part of the breach, they rightfully hold the company responsible for that breach of data.
Customers don’t accept any excuses for having their information handed over to a group of cyber thieves intent on destroying their financial well-being by stealing from them. They leave in droves in fear of having their data exposed elsewhere on the dark web, and most promise to never return. It’s this reaction by customers that can bring down a company quickly unless they put proactive measures in place.
Mitigating damage from a breach isn’t the solution, and customers expect total protection from the savages of Internet cyber crimes. The relatively small investment in quality security software to ward off a possible revolt by customers certainly has its merits.
Another type of malware is in a class of its own. Ransomeware is a disgusting type of malware that encrypts all the data on an infected computer’s hard drive, including networked computers and all sources linked to the computer, and shows a disturbing message on the monitor demanding payment in bitcoin or another form of money.
If they make a payment on time, a decryption key is provided to unlock the files. If the payment does not reach them by the deadline given, the encrypted information is crypted, or locked away in a virtual vault, and it renders the computer useless unless a current backup is readily available.
Files and information held hostage are terrible, but what’s worse is some people pay the ransom and don’t receive the decryption key, making the pain of the experience much worse. Ransomware infections occur by clicking on an infected link or attachment in an email. The link opens an infected webpage that downloads malware to the computer, and encryption starts.
Fortunately, educated users taught about detecting malware and suspicious attachments, malware infections subside. However, some infections get through, and the risk is substantial. Modern security software includes malware detection, especially ransomware.
Similar to malware contained within links in an email (phishing), spearphishing targets certain individuals or companies known to you. The email tries to convince the reader that a familiar company is asking for information that only you can provide.
They hope you will gladly oblige by blindly handing over your username and password as you log into an infected website disguised as a bank website via a link in the email. From that point, they have enough information to clean out your bank account in a matter of minutes.
Hacking Designed to Discredit
While most of the time, hacking into financial systems, spearphishing, and phishing all have similar goals of gaining access to the financial assets of individuals or companies. However, another disgusting method hackers use is hacking into confidential records of companies.
They change vital information to make them appear as though they’re lying about finances or important decisions with the intent of damaging the company’s reputation. A damaged reputation could cost a company millions of dollars, and sometimes the damage cannot be undone.
Cost of Attacks
If you or your company is a victim of a data breach or any one of the attacks discussed here, the financial cost is enormous, and some don’t recover fully if at all. Aside from a possibly devastating financial hit, a loss of respect and reputation also places an undue burden on those affected.
Investing in security software now rather than later will help prevent a total financial collapse of your company. From data breaches to hacking your reputation, to outright theft of your life’s savings, security software works to mitigate many of the issues described here. Also, most use algorithms to recognize attacks before they happen and stop them from installing on your machine.